Year 2024, Issue 1

Date published

25.10.2024

Table of content

  • Jingxin Hu
    ECONOMIC IMPACT OF BRI INFRASTRUCTURE ON CHINA-BULGARIA RELATIONS: CURRENT SITUATION AND PROSPECTS
    Summary: Under the Belt and Road Initiative (BRI), infrastructure construction has profoundly impacted economic cooperation between China and Bulgaria. Particularly, the development of transportation infrastructure has played a crucial role... Under the Belt and Road Initiative (BRI), infrastructure construction has profoundly impacted economic cooperation between China and Bulgaria. Particularly, the development of transportation infrastructure has played a crucial role in promoting trade cooperation between China and Europe. With the advancement of China's collaboration with Central and Eastern European countries and the implementation of the BRI, economic cooperation between China and Bulgaria has gradually strengthened. This article discusses the current status of economic cooperation between China and Bulgaria under the BRI, highlighting opportunities and challenges. It emphasizes the transformative potential of the BRI in strengthening economic partnerships and calls for continued cooperation between the two countries.
    DOI: https://doi.org/10.58861/tae.grdier.2024.01
  • Greta Ivanova Tsanova
    PERSONNEL POLICY IN INTERNATIONAL ORGANIZATIONS
    JEL: F16, J23
    Summary: At the current stage of development of international organizations, it is important to increase the efficiency of the use of available resources, including human resources. The thesis advocated in the present study is that a... At the current stage of development of international organizations, it is important to increase the efficiency of the use of available resources, including human resources. The thesis advocated in the present study is that a well-thought-out and balanced personnel policy is the basis of good workforce management, and achieving high results in any field of activity is possible only with personnel with a high level of knowledge, abilities and business qualities. Personnel policy contributes to uniformity in personnel decisions, proper control and coordination among workers. They are essential for the optimal functioning of the international organization. Objective and positive personnel management is only possible when management prepares personnel policies.
    DOI: https://doi.org/10.58861/tae.grdier.2024.02
  • Gergana Kamenova Kaloyanova
    DISRUPTIONS IN THE SUPPLY CHAINS - FACTORS, EFFECTS AND RISK MANAGEMENT
    JEL: D24, F6
    Summary: The term “supply chain” refers to the whole network of businesses and individuals that work together to produce and distribute a final good or service. Supply chains are nowadays interconnected and if one part, one link of the chain... The term “supply chain” refers to the whole network of businesses and individuals that work together to produce and distribute a final good or service. Supply chains are nowadays interconnected and if one part, one link of the chain is disrupted, it affects the whole system. Supply chain disruption is an interruption in the flow of process that involves any of the entities which are connected to the production, sales, and distribution of specific goods or services. This study aims to analyse through literature check and personal observations of the author the supply chain disruptions nature, their effect on the business and how can the companies recover easily or resist a disruption in the supply chain and mitigate the risk in our highly dynamic world.
    DOI: https://doi.org/10.58861/tae.grdier.2024.03
  • Birsen Hayati Basri
    BULGARIAN EXPORTS IN THE TERMS OF MEMBERSHIP IN THE EUROPEAN UNION
    Summary: The purpose of this report is to provide a brief overview of the change in Bulgarian exports under the conditions of our membership in the European Union. It looks at the benefits and challenges that arise from participating in the... The purpose of this report is to provide a brief overview of the change in Bulgarian exports under the conditions of our membership in the European Union. It looks at the benefits and challenges that arise from participating in the single market. Through the analysis, we will be able to establish the current state of Bulgarian exports, the factors influencing it and proposals for improving trade flows. Statistical data highlighting trends in the export of goods and services are also presented. Trade relations with neighboring countries and opportunities for trade expansion are analyzed.
    DOI: https://doi.org/10.58861/tae.grdier.2024.04
  • Daniela Rosenova Kozarova
    UKRAINE'S EU MEMBERSHIP – HOPES, CONTRADICTIONS, THREATS
    Summary: This research paper examines the possible benefits and challenges of Ukraine's accession to the European Union. The text emphasizes the hopes and threats faced by Ukraine, the EU and other member states. By comparative analysis and... This research paper examines the possible benefits and challenges of Ukraine's accession to the European Union. The text emphasizes the hopes and threats faced by Ukraine, the EU and other member states. By comparative analysis and analysis of data from European Commission reports and other organisations, the report examines the following aspects – military security and defence, foreign direct investment, energy, migration, internal and external security, corruption and agricultural policy. The results highlight the need for institutional changes, fighting corruption and supporting Ukraine's stability and development.
    DOI: https://doi.org/10.58861/tae.grdier.2024.05
  • Gabriela Rumenova Dimova, Anika Vasileva Nikolova
    METHODS OF MOTIVATING EMPLOYEES TO COMPLY WITH SAFETY MEASURES
    JEL: F23, J28, J8
    Summary: The scientific report examines key aspects of human resource management in international business, focusing on methods of motivating employees to improve workplace safety standards. Emphasis is placed on the importance of human... The scientific report examines key aspects of human resource management in international business, focusing on methods of motivating employees to improve workplace safety standards. Emphasis is placed on the importance of human resource specialists in creating clear safety policies, defining employee roles, and integrating a culture of safety within the organization. Strategies such as communication, training, and the use of modern technologies are presented as means to achieve the goals of enhancing workplace safety. Effective human resource management is crucial for increasing productivity, reducing workplace accidents, and creating a positive work environment. The report provides valuable insights for international companies aiming to improve the safety and motivation of their personnel.
    DOI: https://doi.org/10.58861/tae.grdier.2024.06
  • Alexander Georgiev Danailov
    MANAGING AN INTERNATIONAL COMPANY DURING A CRISIS
    Summary: This scientific report presents a very important topic that affects many international companies by focusing on an international company that has dealt with several crises. By means of theories on this topic, basic anti-crisis steps... This scientific report presents a very important topic that affects many international companies by focusing on an international company that has dealt with several crises. By means of theories on this topic, basic anti-crisis steps are summarized. The results of exiting the financial crisis of the investigated company are indicated. The report is designed to be able to provide recommendations and effective relationships to bring the company out of crisis. The objectives of the task are to analyze the essence of company management, to identify the main possibilities for a company to fall into crises and to outline the main factors of the company's external and internal environment leading to the emergence of a crisis.
    DOI: https://doi.org/10.58861/tae.grdier.2024.07
  • Svetlin Borisov Rangelov
    SPECIFIC IN THE MANAGEMENT OF CLUSTERS COMPARED WITH THAT OF INDIVIDUAL ORGANIZATIONS
    Summary: The report presents the particularities in the management of clusters compared to individual companies. It examines three important aspects in which the approach to leadership differs. A comparative analysis is made of the specifics... The report presents the particularities in the management of clusters compared to individual companies. It examines three important aspects in which the approach to leadership differs. A comparative analysis is made of the specifics of the management of cluster organizations, compared to that of individual companies in nine main directions. Attention is paid to their structure, focus, activity, influence and impact. It is concluded that the distinction between the management of a cluster and that of a company is crucial, as they represent different operational units with different objectives and dynamics.
    DOI: https://doi.org/10.58861/tae.grdier.2024.08
  • Melisa Byulent Ismail
    TYPES OF INTERNATIONAL BUSINESS AND INTERCULTURAL COMMUNICATION IN GLOBAL BUSINESS
    JEL: F0, F1, F5
    Summary: In the current era of global connectivity, international business is crucial for driving economic growth and promoting worldwide integration. This intricate field involves navigating through diverse cultures, markets, and regulatory... In the current era of global connectivity, international business is crucial for driving economic growth and promoting worldwide integration. This intricate field involves navigating through diverse cultures, markets, and regulatory frameworks. Successful international corporations seize opportunities, establish new long-lasting business relations, set up strategic partnerships, and utilize technology to overcome obstacles, thus fostering sustainable expansion and nurturing a truly global economy.
    DOI: https://doi.org/10.58861/tae.grdier.2024.09
  • Zhasmina Nikolaeva Ivanova, Emiliyan Stanislavov Enchev
    DEVELOPMENT OF SUSTAINABLE TOURISM IN BULGARIA
    Summary: The present report explores how Bulgaria integrated sustainable tourism strategies in the global sustainable tourism practices. The strategies aim to use tourism as a tool for socio-economic benefits while also preserving its... The present report explores how Bulgaria integrated sustainable tourism strategies in the global sustainable tourism practices. The strategies aim to use tourism as a tool for socio-economic benefits while also preserving its environmental and cultural resources for future generations. The document covers the economic and social aspects of sustainability, emphasizing the importance of progress in harmony with environmental conservation. It discusses policies that promote responsible tourism practices, with a focus on preserving natural ecosystems and cultural heritage. The report also highlights the significance of waste management and investment in renewable energy sources in advancing the tourism sector sustainably. The main objective is to demonstrate Bulgaria's commitment to sustainable tourism, which aims to cater to the evolving demands of global travelers while ensuring the long-term viability of its tourism industry. This approach aligns economic interests with the preservation of natural and cultural treasures, positioning Bulgaria as a favored destination for sustainable tourism on the international stage.
    DOI: https://doi.org/10.58861/tae.grdier.2024.10
  • Betina Diyanova Minkova
    COMPETITIVE INTELLIGENCE IN THE INFORMATION TECHNOLOGY SECTOR
    Summary: This report aims to emphasize competitive intelligence as an activity necessary for companies in the information technology industry. In a global aspect, the IT sector not only realizes rapid adaptation, but also manages to reach... This report aims to emphasize competitive intelligence as an activity necessary for companies in the information technology industry. In a global aspect, the IT sector not only realizes rapid adaptation, but also manages to reach completely new levels in its business history. This sector has always been distinguished by its specific innovativeness (whether subversive or not), flexibility and high reactivity to new realities, and this is precisely what arouses research curiosity to what extent the IT business owes its favorability to methods such as competitive intelligence. The topic of the place of competitive intelligence in the information technology sector is not only relevant, but also still understudied (in contrast to the food, chemical and mining industries). The processes of continuous implementation of new products and services based on specific technologies require caution for companies in relation to their competitors, especially in market conditions of perfect competition. On the other hand, underestimating the integrated system of competitive intelligence (especially in the IT sector) would prove to be a disastrous mistake with losses in financial, intellectual and reputational dimensions, and such can remove even a stable economic player.
    DOI: https://doi.org/10.58861/tae.grdier.2024.11
  • Ekaterina Milenova Petrova, Zlatina Ivaylova Dimitrova
    THE HUMAN COST OF TECHNOLOGICAL INNOVATIONS THROUGH THE PRISM OF COBALT MINING IN CONGO
    Summary: The report was developed based on a literature review and aims to examine the ethical issues associated with cobalt mining in the Democratic Republic of the Congo through the prism of international business. It aims to untangle the... The report was developed based on a literature review and aims to examine the ethical issues associated with cobalt mining in the Democratic Republic of the Congo through the prism of international business. It aims to untangle the complex web of economic interests, corporate responsibility, and human rights. Specific examples of the policies undertaken by technology leaders, the circumstances that led to their necessity, and empirical data examining the importance of cobalt on a global scale, are examined.
    DOI: https://doi.org/10.58861/tae.grdier.2024.12
  • Svetoslav Dragomirov Angelov
    EMERGING MARKETS AND INVESTMENT OPPORTUNITIES
    Summary: Emerging markets offer a compelling investment argument, combining growth potential, risk mitigation, exposure to interesting opportunities, and currency diversification. Emerging market growth equities can be an extraordinary... Emerging markets offer a compelling investment argument, combining growth potential, risk mitigation, exposure to interesting opportunities, and currency diversification. Emerging market growth equities can be an extraordinary investment opportunity, offering exposure to the potential of emerging markets, its demographics, growing wealth, and transition from manufacturing to services. Investors should consider their risk tolerance, investment horizon, and objectives when constructing a diversified portfolio that includes emerging market equities. Among the 71 developing economies analyzed, 18 countries have consistently outperformed their peers and global benchmarks. Understanding and assessing these risks is crucial for investors to make informed investment decisions in emerging markets. The report sets out the following tasks: • Conduct comprehensive analysis of emerging markets in different regions. • Identify trends, growth potential and challenges specific to each market. • Evaluate specific business opportunities within these emerging markets. • Assess the risks associated with investing or expanding into emerging markets. Consider political stability, regulatory frameworks, currency fluctuations, and cultural differences. • Analyze existing players and potential competitors in these markets. • Identify barriers to entry, such as legal requirements, infrastructure limitations, and cultural nuances. This paper serves as a theoretical analysis of sources. To address the above issues, specialized sources on this research topic were examined.
    DOI: https://doi.org/10.58861/tae.grdier.2024.13
  • Velimir Georgiev Daskalov, Ivan Petrov Georgiev
    TRENDS AND PROSPECTS OF INTERNATIONAL INVESTMENTS IN RENEWABLE ENERGY SOURCES IN BULGARIA
    JEL: F3, F6
    Summary: The relevance of this topic arises from society's awareness of the detrimental impact of humanity and accompanying economies on climate change and the environment. Many studies have been conducted on foreign direct investment in... The relevance of this topic arises from society's awareness of the detrimental impact of humanity and accompanying economies on climate change and the environment. Many studies have been conducted on foreign direct investment in Bulgaria, and there is a lot of statistical data for analysis, but there is almost no research on green foreign direct investments in Bulgaria, and there are few empirical data and motivations to try to present these investments, which represent the engine of the green transition and are the future of the economic development of the EU and Bulgaria. The objective is to introduce the audience to the most important factor of the green transition - green foreign direct investments. Statistical methods used for data processing and statistical analysis of the already collected data. Description of the obtained quantitative results in tables, figures, and text includes statistical data (descriptive statistics and assessments of the significance of percentage distributions). It is evident that investments in the green economy and renewable sources are increasing their share in total investments, as this has been turning into a trend for several years now, opening up many prospects for companies embracing green psychology.
    DOI: https://doi.org/10.58861/tae.grdier.2024.14
  • Gergana Tsvetanova Tsvetkova, Petra Valentinova Zhecheva
    LITERATURE REVIEW ON THE DEVELOPMENT AND IMPACT OF GREENWASHING
    Summary: The main purpose of this scientific work is to investigate the definition of Greenwashing, its aspects and its impact on consumers and businesses. To achieve this, over 30 scientific sources were reviewed and an opinion was formed... The main purpose of this scientific work is to investigate the definition of Greenwashing, its aspects and its impact on consumers and businesses. To achieve this, over 30 scientific sources were reviewed and an opinion was formed on the given problem. The evolution of the term Greenwashing from its appearance in the 1980s to the present day was considered. The different types of Greenwashing practices used by companies were analyzed and conclusions about the future of the effect were made.
    DOI: https://doi.org/10.58861/tae.grdier.2024.15
  • Olchay Zikri Yusuf
    TECHNOLOGICAL PROGRESS AND TRADE IN TURKEY: GLOBAL TRENDS AND LOCAL APPLICATIONS
    Summary: The report examines the impact of technological progress in Turkey in the context of global trends and local applications. It analyses the challenges facing foreign providers, including the digital services tax and local content... The report examines the impact of technological progress in Turkey in the context of global trends and local applications. It analyses the challenges facing foreign providers, including the digital services tax and local content requirements, as well as the opportunities for 5G technology development. Policy strategies and development initiatives for the ICT sector play a key role in Turkey's economic development. Opportunities to expand exports through the integration of new technologies and cyber security are also explored.
    DOI: https://doi.org/10.58861/tae.grdier.2024.16
  • Veselina Rumenova Borisova
    OVERVIEW OF PRICE LEVELS IN MARINE CONTAINER TRANSPORT IN TIMES OF INSTABILITY IN THE SECTOR
    Summary: The current study is a brief overview of price stability in liner shipping over the past year (year 2023) and the beginning of the current year. It shows the importance and relevance of the problem, and how stability in the maritime... The current study is a brief overview of price stability in liner shipping over the past year (year 2023) and the beginning of the current year. It shows the importance and relevance of the problem, and how stability in the maritime sector is influenced by external factors and interrelationships. By means of a comparative analysis of the current price imbalances occurring in the sector, we will derive guidelines and instructions for action in specific situations. The report aims to familiarize readers with the pricing process in container shipping. We will help shippers and container brokers to be more flexible in force majeure circumstances and try to create the pillars to build a stable international trade.
    DOI: https://doi.org/10.58861/tae.grdier.2024.17
  • Penko Angelov Byalivanov
    BITCOIN HALVING AND ITS IMPACT ON THE MARKET OF CRYPTOCURRENCIES
    JEL: F3, F31, F33
    Summary: The Bitcoin halving is a key event in the Bitcoin ecosystem that occurs approximately every four years or after all 210,000 blocks have been mined. This event is reduced to a double reward that miners receive for adding a new block... The Bitcoin halving is a key event in the Bitcoin ecosystem that occurs approximately every four years or after all 210,000 blocks have been mined. This event is reduced to a double reward that miners receive for adding a new block to the blockchain, with the aim of controlling inflation and maintaining Bitcoin's deflationary model. This event helps to reduce the rate of issuance of new coins, which could theoretically lead to an increase in the price of Bitcoin, and to reduce the supply of constant or growing demand.
    DOI: https://doi.org/10.58861/tae.grdier.2024.18
  • Kalin Mihaylov Klimentov
    GLOBAL SUPPLY CHAINS - OPPORTUNITIES AND THREATS IN THEIR USE BY BULGARIAN ORGANIZATIONS
    JEL: F23, F10
    Summary: This report examines the origin and development of the concept of supply chain management, emphasizing the international dimension of its implementation. It presents the essence of this concept, its structure, the processes that... This report examines the origin and development of the concept of supply chain management, emphasizing the international dimension of its implementation. It presents the essence of this concept, its structure, the processes that runs and the goals that the participants pursue. An attempt is made to determine the obstacles faced by Bulgarian companies in their integration into global supply chains. The opportunities for obtain the experience and good practices of international companies and the benefits for Bulgarian companies in building relationships in international supply chains are considered.
    DOI: https://doi.org/10.58861/tae.grdier.2024.19
  • Aneta Ivanova Lazarova
    INTERNATIONALIZATION OF THE BRAND - STRATEGIES AND CHALLENGES
    JEL: F23, Ì30
    Summary: The report reviews the key aspects for successful internationalization of brands. Covers the strategies and challenges they face when entering international markets, including marketing, brand management, and adapting to cultural... The report reviews the key aspects for successful internationalization of brands. Covers the strategies and challenges they face when entering international markets, including marketing, brand management, and adapting to cultural differences. The report also includes an analysis of successful internationalization cases and offers recommendations for effectively bringing established brands to the global market.
    DOI: https://doi.org/10.58861/tae.grdier.2024.20
  • Fatme Mustafova Danajieva
    APPLICATION OF THE INTERNET IN THE SPHERE OF INTERNATIONAL BUSINESS
    JEL: F20, 033
    Summary: The current development aims to analyze the influence of Internet technologies on the dynamics of international business development. Web technologies provide new opportunities for connection between counterparties and development... The current development aims to analyze the influence of Internet technologies on the dynamics of international business development. Web technologies provide new opportunities for connection between counterparties and development of business relations. Applications of the Internet in the field of international business include e-commerce, distance communication, social media marketing, and many others. These innovations open new opportunities for the development and growth of international business, while at the same time causing new challenges for security and data management. In the present work, the interrelationship between Internet technologies and international business is examined, and the advantages and limitations for business are pointed out. The current state of penetration of Internet technologies and mobile communications at the level of the World, Europe and Bulgaria has been analyzed, and a comparison has been made between them. The analysis done is based on the reports published by DataReportal.
    DOI: https://doi.org/10.58861/tae.grdier.2024.21