More titles

• 

  PERSONNEL POLICY IN INTERNATIONAL ORGANIZATIONS

  At the current stage of development of international organizations, it is important to increase the efficiency of the use of available resources, including human resources. The thesis advocated in the present study is that a well-thought-out and balanced personnel policy is the basis of good workforce management, and achieving high results in any ... At the current stage of development of international organizations, it is important to increase the efficiency of the use of available resources, including human resources. The thesis advocated in the present study is that a well-thought-out and balanced personnel policy is the basis of good workforce management, and achieving high results in any field of activity is possible only with personnel with a high level of knowledge, abilities and business qualities. Personnel policy contributes to uniformity in personnel decisions, proper control and coordination among workers. They are essential for the optimal functioning of the international organization. Objective and positive personnel management is only possible when management prepares personnel policies.

• 

  APPLICATION OF THE INTERNET IN THE SPHERE OF INTERNATIONAL BUSINESS

  The current development aims to analyze the influence of Internet technologies on the dynamics of international business development. Web technologies provide new opportunities for connection between counterparties and development of business relations. Applications of the Internet in the field of international business include e-commerce, ... The current development aims to analyze the influence of Internet technologies on the dynamics of international business development. Web technologies provide new opportunities for connection between counterparties and development of business relations. Applications of the Internet in the field of international business include e-commerce, distance communication, social media marketing, and many others. These innovations open new opportunities for the development and growth of international business, while at the same time causing new challenges for security and data management. In the present work, the interrelationship between Internet technologies and international business is examined, and the advantages and limitations for business are pointed out. The current state of penetration of Internet technologies and mobile communications at the level of the World, Europe and Bulgaria has been analyzed, and a comparison has been made between them. The analysis done is based on the reports published by DataReportal.

• 

  LITERATURE REVIEW ON THE DEVELOPMENT AND IMPACT OF GREENWASHING

  The main purpose of this scientific work is to investigate the definition of Greenwashing, its aspects and its impact on consumers and businesses. To achieve this, over 30 scientific sources were reviewed and an opinion was formed on the given problem. The evolution of the term Greenwashing from its appearance in the 1980s to the present day was ... The main purpose of this scientific work is to investigate the definition of Greenwashing, its aspects and its impact on consumers and businesses. To achieve this, over 30 scientific sources were reviewed and an opinion was formed on the given problem. The evolution of the term Greenwashing from its appearance in the 1980s to the present day was considered. The different types of Greenwashing practices used by companies were analyzed and conclusions about the future of the effect were made.