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  BITCOIN HALVING AND ITS IMPACT ON THE MARKET OF CRYPTOCURRENCIES

  The Bitcoin halving is a key event in the Bitcoin ecosystem that occurs approximately every four years or after all 210,000 blocks have been mined. This event is reduced to a double reward that miners receive for adding a new block to the blockchain, with the aim of controlling inflation and maintaining Bitcoin's deflationary model. This event ... The Bitcoin halving is a key event in the Bitcoin ecosystem that occurs approximately every four years or after all 210,000 blocks have been mined. This event is reduced to a double reward that miners receive for adding a new block to the blockchain, with the aim of controlling inflation and maintaining Bitcoin's deflationary model. This event helps to reduce the rate of issuance of new coins, which could theoretically lead to an increase in the price of Bitcoin, and to reduce the supply of constant or growing demand.

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  PERSONNEL POLICY IN INTERNATIONAL ORGANIZATIONS

  At the current stage of development of international organizations, it is important to increase the efficiency of the use of available resources, including human resources. The thesis advocated in the present study is that a well-thought-out and balanced personnel policy is the basis of good workforce management, and achieving high results in any ... At the current stage of development of international organizations, it is important to increase the efficiency of the use of available resources, including human resources. The thesis advocated in the present study is that a well-thought-out and balanced personnel policy is the basis of good workforce management, and achieving high results in any field of activity is possible only with personnel with a high level of knowledge, abilities and business qualities. Personnel policy contributes to uniformity in personnel decisions, proper control and coordination among workers. They are essential for the optimal functioning of the international organization. Objective and positive personnel management is only possible when management prepares personnel policies.

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  INTERNATIONALIZATION OF THE BRAND - STRATEGIES AND CHALLENGES

  The report reviews the key aspects for successful internationalization of brands. Covers the strategies and challenges they face when entering international markets, including marketing, brand management, and adapting to cultural differences. The report also includes an analysis of successful internationalization cases and offers recommendations ... The report reviews the key aspects for successful internationalization of brands. Covers the strategies and challenges they face when entering international markets, including marketing, brand management, and adapting to cultural differences. The report also includes an analysis of successful internationalization cases and offers recommendations for effectively bringing established brands to the global market.