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  LITERATURE REVIEW ON THE DEVELOPMENT AND IMPACT OF GREENWASHING

  The main purpose of this scientific work is to investigate the definition of Greenwashing, its aspects and its impact on consumers and businesses. To achieve this, over 30 scientific sources were reviewed and an opinion was formed on the given problem. The evolution of the term Greenwashing from its appearance in the 1980s to the present day was ... The main purpose of this scientific work is to investigate the definition of Greenwashing, its aspects and its impact on consumers and businesses. To achieve this, over 30 scientific sources were reviewed and an opinion was formed on the given problem. The evolution of the term Greenwashing from its appearance in the 1980s to the present day was considered. The different types of Greenwashing practices used by companies were analyzed and conclusions about the future of the effect were made.

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  UKRAINE'S EU MEMBERSHIP � HOPES, CONTRADICTIONS, THREATS

  This research paper examines the possible benefits and challenges of Ukraine's accession to the European Union. The text emphasizes the hopes and threats faced by Ukraine, the EU and other member states. By comparative analysis and analysis of data from European Commission reports and other organisations, the report examines the following aspects ... This research paper examines the possible benefits and challenges of Ukraine's accession to the European Union. The text emphasizes the hopes and threats faced by Ukraine, the EU and other member states. By comparative analysis and analysis of data from European Commission reports and other organisations, the report examines the following aspects � military security and defence, foreign direct investment, energy, migration, internal and external security, corruption and agricultural policy. The results highlight the need for institutional changes, fighting corruption and supporting Ukraine's stability and development.

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  APPLICATION OF THE INTERNET IN THE SPHERE OF INTERNATIONAL BUSINESS

  The current development aims to analyze the influence of Internet technologies on the dynamics of international business development. Web technologies provide new opportunities for connection between counterparties and development of business relations. Applications of the Internet in the field of international business include e-commerce, ... The current development aims to analyze the influence of Internet technologies on the dynamics of international business development. Web technologies provide new opportunities for connection between counterparties and development of business relations. Applications of the Internet in the field of international business include e-commerce, distance communication, social media marketing, and many others. These innovations open new opportunities for the development and growth of international business, while at the same time causing new challenges for security and data management. In the present work, the interrelationship between Internet technologies and international business is examined, and the advantages and limitations for business are pointed out. The current state of penetration of Internet technologies and mobile communications at the level of the World, Europe and Bulgaria has been analyzed, and a comparison has been made between them. The analysis done is based on the reports published by DataReportal.