More titles

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  Development of tourism in Bulgaria in the period 2019 � 2025 in the context of global challenges

  The tourism industry is one of the most dynamically developing industries of great importance for the development of the Bulgarian economy. Tourism also has a beneficial impact on many other sectors with which it is closely interconnected - transport, trade, construction, healthcare. This integration makes it extremely vulnerable to crises. Over ... The tourism industry is one of the most dynamically developing industries of great importance for the development of the Bulgarian economy. Tourism also has a beneficial impact on many other sectors with which it is closely interconnected - transport, trade, construction, healthcare. This integration makes it extremely vulnerable to crises. Over the past few years, the tourism business on a global and national scale has faced a number of unprecedented economic, political and health challenges. How has all this affected tourism in Bulgaria, in particular the incoming tourist flow, and what trends can be observed.

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  A model for optimization of international market selection in a digital environment

  This study proposes a model for optimizing international market selection in a digital environment. In the context of the growing role of digital technologies, traditional approaches to market selection are not always sufficient for adequately assessing contemporary business conditions. In this regard, a conceptual model based on a composite ... This study proposes a model for optimizing international market selection in a digital environment. In the context of the growing role of digital technologies, traditional approaches to market selection are not always sufficient for adequately assessing contemporary business conditions. In this regard, a conceptual model based on a composite Market Attractiveness Score (MAS) is developed. The model integrates macroeconomic indicators, digital demand indicators, competitive environment, and entry barriers. The methodological approach is based on multi-criteria analysis and a data normalization method using min�max transformation, ensuring comparability across heterogeneous indicators. The proposed model aims to improve the structure and the justification of the international market selection process. The paper is currently conceptual in nature and provides a foundation for future empirical validation and for the advancement of decision-support tools in international business management.

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  The interplay between trade integration and air transport in Africa

  This study examines the interaction between the African Continental Free Trade Area (AfCFTA) and the Single African Air Transport Market (SAATM) in the context of economic integration in Africa. The objective is to systematize and synthesize existing literature and to develop an integrated conceptual framework for analyzing their combined economic ... This study examines the interaction between the African Continental Free Trade Area (AfCFTA) and the Single African Air Transport Market (SAATM) in the context of economic integration in Africa. The objective is to systematize and synthesize existing literature and to develop an integrated conceptual framework for analyzing their combined economic effects. The study adopts a qualitative approach based on a conceptual literature review. The results indicate that trade integration and air transport liberalization are interdependent processes, operating through key mediating factors such as transport infrastructure, institutional coordination, regulatory harmonization, and the reduction of non-tariff barriers. The findings suggest that the interaction between AfCFTA and SAATM can generate cumulative economic effects, although their realization depends on structural and institutional conditions. The study contributes to the literature by integrating two largely separate analytical fields and by proposing a conceptual framework for future empirical research.